Now Ayrshire Radio - Live

Now Ayrshire Radio is a local commercial station dedicated to serving the communities of East, North, and South Ayrshire. Launched in May 2025, the station was created to fill the void left in the local broadcasting landscape following the rebrand of the heritage station West FM to Clyde 1 Ayrshire. Founded by popular presenters Ali Wright and Michael Smith, the station explicitly positions itself as the “Made in Ayrshire… for Ayrshire” alternative, prioritizing hyper-local content over networked programming.